• Tenay Benes, Owner

The Best Staging Companies

Updated: Jan 31, 2020

HGTV has set the bar for what most Americans expect from the best staging companies. But does your staging company measure up? Here are ten things you should expect from the best staging companies and their stagers—and the red flags to look out for.

A warm smile and firm hand-shake are a good start to any home service.

1. The best staging companies are responsive.

If you call or email a staging company, they should answer the phone or respond to you within one business day. If they don’t, that’s a red flag implying they don’t value you as a client.

2. The best staging companies give you a transparent, accurate estimate.

If you ask for a quote, the staging company should be able to send you a written estimate showing what they will charge and why. If the estimate is not itemized or correlated to your specific house, that’s a red flag that you may be paying much more than you should.

**Tip: Remember that vacant staging is much more expensive than occupied staging because it includes costs of vehicles, storage, furniture rental and labor costs.

3. The best staging companies schedule your service within seven days.

If you want to schedule a staging service, the staging company should be able to serve you quickly. If can’t get a timely appointment, especially at the peak of real estate season, that’s a red flag that they haven’t thought ahead about how to be highly available to their clients.

4. The best staging companies tell you who to expect at your house.

Why do we love Uber and Air BnB? Because they build trust with us by facilitating conversation with the vehicle or home owner before we receive the service they offer. So should it be with your stager.

5. The best staging companies have stagers who are on-time, personable and professional.

This feels like a no-brainer, but it’s often not the case. A realtor client of ours once told us about how he tried a stager who never showed up to her appointment and never apologized when he mentioned it to her. Oh no!

6. The best staging companies have stagers who seek to understand your available time and resources.

If we all had a year to prepare our homes or a million dollars in our moving budget, that would change how much staging we could do. However, this is almost never the case. A stager should be able to give you a range of options that fit your time and resources without breaking your will to implement their suggestions or your bank account.

7. The best staging companies have stagers who are sensitive to your lifestyle during listing.

If you’re going to stay in your house during listing or have small kids, this should change how you stage your house. If you’re going to move out of your house but leave the furniture behind, that should also change how you stage your house. The best stagers know how to flex their options to make staging a viable option for you without disrupting the most important aspects of your lifestyle.

8. The best staging companies have stagers who provide easy-to-use deliverables in a timely manner.

Walking and talking without providing a deliverable to which you can refer later—that’s no bueno. A hand-written page of notes is better, but less easy-to-use than an organized, typed checklist with examples, photos and floor plan diagrams. Make sure to ask about what you get out of each consultation.

9. The best staging companies have stagers who are available to clarify questions throughout implementation.

Some suggestions can sound really good in theory but do not play out well in reality. This is why it's vital to be able to stay connected to the stager throughout the listing process without incurring any additional costs.

10. The best staging companies give you a transparent invoice.

The staging company should be able to send you a written invoice that shows what they did, what they charged, and how much you owe in each payment. Any discrepancies between the original estimate and the invoice should not be a surprise to you.

Want to find out more about Calm Castle Staging & Design, the best staging company in Maryland and DC? Contact us at (443) 990-1110 or contact@calmcastle.com. Don't know if we serve you? Check here to see our detailed service area.

Calm Castle Industry Blog


We are available to provide face-to-face services, again! For your comfort and convenience, we will continuing to offer virtual occupied staging & interior design consultations for our high-risk Clients. 

Please contact us for details at 443-990-1110 or contact@calmcastle.com.

  • Houzz Social Icon
  • Facebook Social Icon
  • Logo-Instagram

Calm Castle | "As Unto the Lord"

(443) 990-1110 | contact@calmcastle.com